Rethinking Education Brands
Despite the fact that they’re in an industry whose customers cycle out about every four years, most institutions of higher education have not effectively kept up with the changes they face. As the business of education continues to grow in its complexity, colleges and universities must deliver and communicate the value they provide in more tangible ways than the vague promise represented by a degree.
Grand Valley State University
Kendall College of Art and Design
Ox-Bow School of Art
Stepping Stones Montessori School