Julie Ridl
Senior Strategist and Editor
Julie Ridl studied ancient history, classical literature, storytelling, folk tales, fiction writing, and journalism. These are all related pursuits. She has worked in every kind of communications office that the corporate and agency communities have conceived during the past three decades, including employee communications, investor relations, public relations, organizational dynamics, learning offices, marketing communications groups, knowledge management groups, web development groups, and information technology groups. Some of these groups she managed. She has spent a lot of time working in office furniture and online communities, and ultimately boils her work down to one task… storytelling. People respond to good stories and great timing, or at least sensitive timing. She’s really been working on that one thing in all these ways all this time. She is our chief empath, spending much of her time listening to our customers and their customers, and figuring out what everybody needs. When she’s not knitting stories together, she’s actually knitting, often while Jack reads to her, and with one or two of four possible pets on her lap, sometimes in the company of grownup type kids, Meridith and Jason, who do visit, but never often enough.