MC reports on Zeldman

Original author Marie-Claire Camp

Marie Claire and half of our interaction team are attending An Event Apart, down in New Orleans. This dispatch was the first in…
We just attended the first presentation here, Jeffery Zeldman’s Understanding Web Design, he’s shared his presentation, and it was really good, he’s decided to share it with attendees, so ask me, if you want to see it.

My notes:

One of the main issues with the lack of understanding with the industry:
*No standards for job titles
*No real standards for ownership of the website, building, content, structure
*Still follow prejudices, gender issues, women who perceive there to be an issue with gender actually get paid more , and have better positions than those who don’t
*There’s no real place where non-understanders can go to see and understand what makes a good website

The Web, What is it good for? first it was an untapped marketplace, then blogging was good, then it was web 2.0, now it’s moving full hog into money. Landmark web design? Blogger templates, simple and appropriate.

Web design:
Should match the character of the content, reflect or adapt to content.
And change gracefully wile retaining their identity

How do we get good web design
*One persona at a time
*One persuasion at a time, sharing, evangelizing,
*Don’t work with/for friends, work within scope, sell ideas not pixels etc.
*Always bring it back to the user

Much to talk about, People.

MC reports on Zeldman
Kevin Budelmann
President
Kevin specializes in design theory and practice in the overlapping contexts of business, technology, and society.